About the Role
This role will be the automation systems lead for eMarketer and will oversee the end-to-end automation processes to support the business. The role will primarily support the sales and marketing teams to automate certain aspects of the sales cycle and marketing campaigns. This person will also manage eMarketer’s email marketing with a focus on segmentation, engagement and creating a great brand experience. This role will help run programs that contribute to goals for both new business sales and current customers. Responsibilities also include implementing new automation programs, presenting ideas or new strategies, monitoring and evaluating outcomes and presenting solutions to improve on any current campaigns.
The ideal candidate will be able to solve complex problems using the systems at their disposal. A person in this role needs to be adaptable, love learning new tools/systems and extremely detail oriented. Ideally, anyone applying for this role will have some systems admin experience and proven experience using systems creatively and effectively to solve business challenges.
This role offers the opportunity to gain experience working in a cross-functional capacity as well as direct interaction with Senior Management. Most importantly, the role offers the chance to work with some supremely awesome people, in a growing industry, for a remarkable systems team.
Traits & Skills You Possess:
2-3 years of experience
Data thrills you, analytics excite you, distilling them into actionable insights electrifies you.
Compulsively detail oriented
Always learning – and especially loves learning new systems
A true problem solver who can think outside the box
Impeccable writing and communication skills required
Knowledge of Marketo, HTML and/or Salesforce is a plus
Passionate about participating in a collaborative, energetic, fun and smart work atmosphere
eMarketer is a Manhattan-based research firm that covers trends in digital marketing, media, and commerce. We offer essential insights for navigating the fast-changing, competitive, and complex digital marketplace. By collecting data and information from thousands of sources and putting them into context, we provide our clients—including top brands, agencies, and media companies, such as Google, Facebook, Microsoft, Buzzfeed, Twitter, and thousands more—with a complete and clear view of the confusing digital marketing landscape. Businesses use us to plan, develop, and implement their digital strategies. We're the go-to source for this kind of information and are quoted every day in publications such as the NY Times, WSJ, Financial Times, Forbes, etc.