eMarketer is a subscription-based business intelligence service that enables our clients to make better decisions in a world being transformed by digital. We do that by aggregating, filtering, organizing and analyzing essential data and perspectives from multiple sources, including our own forecasts and estimates, and delivering insights that our clients are able to act on.
eMarketer is looking for analysts to help expand and enlarge our coverage in several key areas, among them ecommerce, retail, emerging technologies and mobile payments.
Our team of analysts are responsible for identifying trends important to digital marketing, writing approximately eight reports per year on these topics, and coordinating additional coverage as needed. Having a broad understanding of the challenges that marketers face on a strategic and tactical level is an important part of this role, as is the ability to work independently as well as part of a group.
Our reports, done in partnership with our research, forecasting, interview and charts departments, are long-form (roughly 5,000 words), data-driven narratives that help our clients navigate the current challenges of doing business in a digital world, and prepare for what’s coming.
In addition to writing reports, analysts are typically expected to present their findings in webinars or live settings, including conferences or TV or radio interviews. The expected output is roughly three or four presentations per year—experience presenting is an essential part of this role, so please come prepared with video clips if at all possible.
To succeed in this role:
It’s essential that you are someone who gets excited about communicating your marketing knowledge to others—in our case your audience will be people working at some of the largest brands, agencies and media outlets in the world.
We want someone who’s inventive, insightful and curious—someone able to put his or her own stamp on eMarketer’s coverage and provide unbiased, essential information that our clients can put to use immediately. The ideal candidate would have these paired qualities:
You may have gained your experience as a writer, analyst or researcher who has written in-depth pieces on digital marketing, or you might have developed it as a digital marketer or product manager yourself, again with a substantial amount of writing. You already have a large number of contacts in the industry and know who the most important players are.
If you’re ready to put everything you’ve learned so far to use in a challenging but also highly rewarding and energy-filled environment, please be in touch—and please include clips or links to some of your work.